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New Arrivals

3 Party-Ready Looks from Gemma Collins x New Look

Gemma Collins is back with a brand-new collection full of glitz and glamour, just in time for party season.

Designed with Gemma herself, light up every room you step into with styles created to bring out the showgirl in you – think art-deco prints, glistening sequins, plush velvet fabrics and rich jewel tones.

And, with each style available in size 8 to 28, everyone’s a VIP at Gemma’s party.

Scroll on for three of our favourite looks from the drop that’ll have you dressed to thrill this winter…

Gemma Collins stands in a red velvet room in a hot pink tie front shirt and textured trousers, smiling at the camera while touching her shoulder and holding a pink bag in the crook of her arm

On nights out we wear pink

Is there anything more pleasing than plissé, satin and pink? Short answer, no. We’ll be adding depth to colour-block looks by mixing up fabrics and coordinating our arm candy with the rest of our 'fit.

Gemma Collins stands in a doorway, hand stretching to the doorframe while wearing a long sleeve bodycon midi dress

The LBD, honey

Your new favourite party dress is here! Showcase your silhouette in this ruched style and let the statement fluffy cuffs do the talking. Shimmering silver heels and gemstone earrings make the perfect finishing touches.

Gemma Collins stands, smiling at the camera while wearing a patterned neon jumpsuit with a mirror behind her in a wooden paneled room

When they zig, we zag

Send sparks flying in this printed plissé co-ord – we’re obsessed with the top’s golden chain link straps. We’ll be wearing it with a satin clutch and oversized hoops.